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Articles on analytics, strategy, and online store optimization. We share what we learn working with different ecommerce businesses.
Shopify Collection Optimization
Shopify Collection Optimization: A Practical Guide to +41% Conversion
In most ecommerce stores, collections are the core of conversion. But after months or years of adding products, sales, and seasonal items, many end up as a dumping ground: out-of-stock items, low performers, or duplicates that dilute shopper focus.
Product Conversion Rate Metric
Product Conversion Rate: The Shopify Metric You’re Missing
Discover why total sales can hide growth opportunities. Learn how to measure your product conversion rate, prioritize your catalog, and make decisions 10x faster with real Shopify data.
Shopify Reorder Formula
Shopify Reorder Formula: Reduce Stockouts by up to 94%
Learn how to apply the Shopify reorder formula to calculate your reorder point, anticipate stockouts, and optimize replenishment. Includes numerical examples, proactive alerts, and real results showing a 94% reduction in stockouts.
Predict Your Next Bestseller
Predict Your Next Shopify Bestseller with 3 Data Signals
Learn how to predict your next Shopify bestseller using three data signals that reveal demand before sales happen. Discover how to leverage product analytics, micro conversions, and search trends to spot winning products in hours not weeks.
Spot the next lost sale before it happens
Install Skymetrics to see what to reorder, what to promote, and what to fix in your Shopify store. Start free in 3 minutes.
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